Who
• We are The Business Partnership Ltd.
• We are a young company
• We are 15 smart people
• We are usually to be found in Covent Garden
• We are part of the Marketing Unleashed Group

Where
We would love to talk to you about your challenges and how we can help you meet them
To get in touch, please call Emma Hughes on 020 3051 1351
Here’s a map of how to find us

What
We do whatever it takes to help shoppers buy your product
We deliver the right messages in the right environment
We deliver them in store, around store, at home, in press or online
We know it’s all about Return on Investment
We try and make every £1 you spend work more like £10
We build businesses as well as brands
We call this Work that Works

How

Award Winning Creative
Our teams have won 15 Creative and Effectiveness Awards over the past 5 years

Strategic Planning
We make it our business to understand our clients’ businesses
When we know how it works, we can help it work better

Low cost production
We have full-service creative facilities in London - and we’ve invested in creative services facilities in India, South Africa and Australia... all to make your budgets work harder.

Shopper Insight
80% of Shoppers don’t put brands on a shopping list
25% of Shoppers leave a shop without the brands they planned to buy
Intrigued? Our very own Shopper Marketing experts can tell you more

Building Businesses as well as Brands
We realise that marketing is a business decision and is only sustainable if we build the long term equity of our clients’ businesses as well as their brands.
We’re happy to talk about value for money and ROI.

Digital Experts
The growth of digital media and social media isn’t going to slow down.
We can help you stay one step ahead.

Experienced team
We’ve spent hundreds of years working in top agencies on international clients across every market sector, so we have more senior people who can help you change your business.

Wow
Building Brands
Driving Sales
Brand Interaction

Brand Interaction
The Brief
• Position Mobile Broadband (MBB) Starter Kits (i.e. MBB which is ready to go) as a gifting proposition
The Solution
• Turn the 3Store into a multi-media MBB experience with window displays, user-experience displays, dedicated MBB ‘Santa’s helpers’ (store staff) and a positioning which acts as a call-to-action to consumers that MBB is a fantastic Christmas gift
The Results
• MBB is now 3’s fastest growing product and is currently no 1 in a very competitive market

Building Brands
The Brief
• Address 3’s lack of brand presence on the high street
The Solution
• Develop a consistent brand across recruitment advertising & events; develop store materials for staff including Manager toolkits, starter packs and training packs
The Results
• Positive feedback from stores
• 50% decrease in staff turnover due to recruitment training programme

Driving Loyalty
The Brief
• Encourage 3’s indirect sales force to sell their products over the competition by engaging them in the 3 brand
The Solution
• Create a dedicated interactive portal where sales staff can access the latest news, tariffs, products and information any time. Bulletins, incentives and a special VIP club make 3 the salient brand and incentivise them further.
The Results
• Over 12,000 active, regular users of the portal. Creation of a detailed user profile to enable highly targeted communication to the indirect sales force.